General availability
The following features are currently available for you to use.
Data exports
You can now run export jobs on an hourly schedule for all job types, except eligibility status events.
Data imports
You can use email eligibility import to upload opted-in or unsubscribed email addresses. To learn more, see Create an email eligibility import and Understand import types.
SMS/MMS
- Additional states send times are now supported. See State-specific send times for more information on which states and their send times are supported.
- You can now customize send times by day of the week or exclude sends on specific days. For more information, see Adjustable send times and Set adjustable send times.
- Bluecore now automatically suppresses SMS/MMS sends on state-recognized holidays for phone numbers with area codes in states that restrict holiday messages. For information on affected states and holidays, see State-specific holidays.
Early access features
The following features are in early access and are not generally available at this time. If you are interested in being an early access client for any of these features, reach out to your Customer Success Manager.
| Feature name | Description | Early access start date |
|---|---|---|
| Audience builder update | Audiences can be built using an inclusive AND and OR operators.
For more information, see: |
August 25, 2025 |
| SMS eligibility imports | You can import single opt-in, double opt-in, and unsubscribed phone numbers. For more information, see: | December 8, 2025 |
| SMS unsubscribe intent handling | Bluecore uses two methods to capture SMS/MMS unsubscribes: keyword detection and intent recognition. To learn more about how Bluecore handles this, see Understand SMS/MMS unsubscribe handling. | January 12, 2026 |
| Marketing Agent | The Bluecore Marketing Agent is an AI-powered analytics assistant that helps marketers understand campaign performance and receive actionable recommendations. For more information, see Marketing Agent overview. | January 13, 2026 |