Integrate with SendGrid

If you don't already have an email service provider (ESP), you can use Bluecore's built-in integration with SendGrid to send email campaigns.

Install the Bluecore SendGrid integration

To install the Bluecore integration on your Namespace, complete the following:

  1. In your Bluecore Namespace, navigate to The data icon. Data > Integrations. The Integration page displays.
  2. Click New Integration. The New Integration dialog box displays.
  3. Click Marketplace. The Marketplace list displays.
  4. Search for Bluecore and select the option that displays with Email.

    Sendgrid integration.
  5. Click Install.
  6. On the Authentication tab, add the Username, Password, and API Key.
  7. Click Connect. The integration is now ready to use.

Campaign message configurations

You can configure the integration on the Campaign tab. Bluecore recommends the following configuration settings:

  • Global Configurations tab
    • Use in-house tracking set to false
    • Rate limit is -1
    • Excluded domains for both triggered and promotional/batch campaigns
    • Should suppress duplicate welcome emails set to true
  • For both the Marketing Email Header and the Transactional Email Header tabs
    • From Name
      • The sender's name that displays in the email header
    • From email
      • Enter the sender's email address, which is associated with the from name.
      • The from email can differ from the reply to email.
    • Reply to email
      • Enter the email address to which replies should be sent. When a customer replies to the email, this email address is automatically used.
      • The reply to email can differ from the from email.

SendGrid webhook

If you are using your own SendGrid account, you can set up a webhook in SendGrid to send Bluecore email events:

  1. In SendGrid, navigate to Mail Settings > Event Notifications.
  2. Turn on Event Notifications.
  3. Enter the Post URL: https://api.bluecore.com/api/sendgrid/webhook
  4. Select the following actions:
    1. Bounced
    2. Clicked
    3. Deferred
    4. Delivered
    5. Dropped,
    6. Opened
    7. Mark as Spam
    8. Unsubscribed From